About Us

Ire Ashe Herbals was born from a deep well of love and necessity. Anisha Newbill, the founder and owner, embarked on this journey right in the heart of their own kitchen. Their inspiration stemmed from the urgent need to find relief for their baby girl, who battled severe eczema and allergies.

Each product in our collection is thoughtfully formulated with potent botanical extracts, organic ingredients, and time-honored remedies. We believe in the power of nature to heal and restore balance, and our commitment to quality ensures that every item meets the highest standards of purity and efficacy.
Rooted in Anisha's Gullah ancestry, hailing from the vibrant Lowcountry of South Carolina, Ire Ashe Herbals takes inspiration from traditional herbal remedies and spiritual practices. This heritage infuses every product with a deep sense of cultural richness, offering not just healing but also a connection to ancestral wisdom.
At Ire Ashe Herbals, each product is crafted with care and intention, reflecting a family's unwavering belief in the power of holistic healing and Apothecary. Welcome to the Ire Ashe Herbals family, where every creation is infused with love and a commitment to inner and outer well-being.

ANISHA 'MOON' NEWBILL 

FOUNDER/OWNER